|Logo Submission by Travis Thaxter|
We couldn't have been more proud to forward Travis' design along to professional Graphic Designer, Andrew McNamara to complete our logo!
Andrew is also a graduate from City of Kawartha Lakes who graduated from LCVI in 2010.
Andrew shared this with us about his career choice:
"It wasn’t until grade twelve in the midst of AP-art programming that my teacher (who I owe much to, Percy Payette) suggested graphic design might be the best way to apply and make use of my fine art skills, and to use them to develop a real career in something I’m interested in.
At the time I was doing generally quite well in all of my programs (taking academic courses to prepare for university) but I never really felt like I belonged or wanted to be apart of any of those traditional streams. I had always illustrated as a hobby and enjoyed it more than almost anything else, so when Percy suggested I could make a career out of my creativity I jumped at the idea.
Shortly afterwards I set up a visit with Conestoga College (renowned for being brutally difficult, but with very high employment rates and small studio style classes) for an unofficial portfolio review. Percy had been a former peer/ colleague of Vincent Sowa who was the head of the graphic design programs at Conestoga and was the only person in Canada to hold a doctorate in Graphic Design. I was drawn to the idea of the challenge and his prestige. I applied and was accepted to a couple of other schools in Toronto but they didn’t have the appeal, mysticism or community I desired after my first visit to Conestoga’s studio.
Fortunately I was accepted shortly after an official interview. After three years of intense work, many all-nighters at the school and becoming family with the small class of 30 peers (and unfortunately watching a few slip away from the pressure) I graduated and was employed within a month.
Since then, for a little over a year and a half now, I’ve been working at a small studio downtown Kitchener (Studio Locale). Since I’ve started we've been awarded and recognized twice by GRAPHIS international, and I have personally been invited to events such as illustrating live in Toronto for Design for Hope and competing in Pixels of Fury, a live design challenge, at last years Designthinkers.
It’s a very fluid industry to be involved in and if I could offer some advice to anyone interested it would be 'don’t wait for anyone else to help you get involved'. If I had listened to my guidance councillors I’d probably have dropped out of some engineering program by now because I thought I should be involved in it.
In rural areas especially, creative career avenues aren’t really considered or endorsed which is a shame because they’re growing faster and have more opportunity than any other field. If you like design or anything related, research it as much as possible, get your hands dirty, talk to people in the field and put yourself out there. Networking is as important as your talent. And your teachers might not know what’s out there.
Suggested skills: (Take with a grain of salt as most skills can be developed and honed over time)
• Communication through visual mediums
• The ability to accept criticism (very important) and to be able to distance yourself from your work mentally, especially if its for someone else
• An eye for composition
• Computer skills with design programs such as Photoshop and Illustrator are a big plus, but can be learned in school. More importantly, learn composition, line dynamics, layering, colour etc. through working with your hands and experimenting
• Challenge everything, there’s always a better way to do something
• Problem solving skills
• Writing skills are VERY important
• An innate interest and sharp observation skills about the world around you"
And now, the moment we've all been waiting for...
Introducing our new logo!!
We want to thank the Secondary Schools in Kawartha Lakes for allowing us to share this 'learning beyond the classroom' opportunity with our local youth and give special thanks to Fenelon Falls Secondary School for their extra involvement to make this a wonderful success!
And, thank you to Andrew McNamara for being a partner in this initiative, bringing the expertise to take Travis's creative concept and refine it into a distinctive logo. Andrew offered guidance, direction, professionalism and on-time delivery for a product that truly represents the growth and evolution of social media and our business.
Should anyone have any questions about our competition process; a request for in-class presentations around social media, career paths or small business & entrepreneurship; or would like to contact Graphic Designer, Andrew McNamara, please feel free to email firstname.lastname@example.org
If you are a small to medium sized business in Ontario who would like to expand your marketing efforts through an extended on-line presence, please feel free to contact us. To view more information about the services we provide click on this post.
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