Tuesday, October 14, 2014

Congratulations Travis Thaxter, Winner of 'Design Our Logo' Competition!!

We would like to take this opportunity to congratulate the winner of the "Design Our Logo" competition, Travis Thaxter!!

Travis, a grade 12 student attending Fenelon Falls Secondary School in Ontario says his concept was actualized by the phrase, 'grow substantially', which was mentioned in the Rules and Guidelines for the competition.  Travis says that his thoughts were that "as a tree grows, it is helping the other trees around itself grow. The 'Wifi Symbol' was influenced by the social media connections, as that is exactly what the symbol is meant to convey." Travis was awarded $100.00 for winning the competition.

Congratulations also to Runner Up, Emily Love who shared her concept which derived "by first searching 'best colour combos for logos,' blue and brown seemed to have the best combination. I then wanted the logo to catch viewer's eyes and I figured a big circle would do the trick; but with the coordinator in your company name I wanted to coordinate the two words so they looked like they flowed."  Emily was awarded $25.00 for her submission.

This competition was by no means an easy challenge.  Both students had never used Adobe Illustrator, were not familiar with the variety of formats that were required for submission and they had a very tight timeframe to work within in order for their submissions to be considered for judging; they did it all!

Each logo was judged on: Originality, Concept, Relevance, Creativity and Impact. It was a very tough decision to choose a winner.

Emily's logo came in looking more polished, where as the design by Travis created more of a unique symbol which we felt was more relatable in respect to the field that we work in.

It was anticipated that the winning logo would require refining in order to attain a final product, as per the Rules and Guidelines.  The decision was made that Travis' design could actually become a brand moment where he would be able to see his concept realized as an evolution of his original thought process.

When asked what words they would use to describe this competition, students who participated shared: learning, reaching, enriching, challenging, exciting. 

It is always such a pleasure to see what our youth can produce when given the opportunity and we encourage more businesses in the City of Kawartha Lakes and beyond our City to do the same. 
Opportunities are what have helped each of us get to where we are today and we must never forget to do the same for others.  With proper instruction and clear communication today, our young people will be leading our tomorrows, helping us continue to grow our businesses and professions. 

Thank you Travis and Emily!  We couldn't have done this without you and the support of your school staff and administration at Fenelon Falls Secondary School!

To see the before and after version of Travis' concept, please visit our site again next week. We look forward to sharing with you!!

HM Coordinator is a Social Media Management & Training business
in the City of Kawartha Lakes

Servicing clients throughout Ontario

For more information contact:

Find us on FacebookPinterestTwitter

We hope that everyone had a safe and enjoyable Thanksgiving!!

HM Coordinator is a Social Media Management & Training business
in the City of Kawartha Lakes

Servicing clients throughout Ontario

For more information contact:

Find us on FacebookPinterestTwitter

Tuesday, October 7, 2014

Thank you Fenelon Falls Secondary School Students!!

We would like to take this opportunity to thank Principal Ray Este, teacher Geoffrey Coleman, and students from Fenelon Falls Secondary School for helping us with a successful "Design Our Logo" competition.

Students were provided with a list of rules and regulations and given just two short weeks to design and submit in various formats, their original designs, to be considered to represent our business.

Not all students who initially signed up for the competition chose to submit entries but we know that this was no easy task. 

Asked to describe this experience, students responded with words such as: enriching, challenging, exciting and even, being out of their element, but all felt that they had gained experiences of various sorts and also identified that they will take these new skills with them into their future.

Congratulations to all students who signed up for the competition and to those who put forth even the slightest effort in trying!!  We couldn't have done this without you and the support of Fenelon Falls Secondary School staff.

The winner and runner up will be announced and contacted no later than next Monday, October 13th.

Stay tuned!!

HM Coordinator is a Social Media Management & Training business
in the City of Kawartha Lakes

Servicing clients throughout Ontario

For more information contact:

Find us on FacebookPinterestTwitter

Tuesday, September 23, 2014

And They're Off!!

Students from Fenelon Falls Secondary School in Kawartha Lakes have signed up for a chance to win $100 AND a chance for job opportunities!!

HM Coordinator's 'Design Our Logo' competition kicked off yesterday after registered students all received Rules and Regulations for the competition.  The registration was open to all Secondary School students within the City of Kawartha Lakes but all registrations came from Fenelon Falls Secondary School.

The students have two weeks to put their artistic and technology skills to the test before submitting their best logos on October 5th!

The logo must reflect the Mission Statement of HM Coordinator, include specific text and be submitted in various specific formats to be considered as an eligible submission.

Digital logos will be judged according to originality, concept/relevance, creativity and impact.

We wish all participants the best of luck!!

HM Coordinator is a Social Media Management & Training business

in the City of Kawartha Lakes, Ontario

For more information contact:


Find us on FacebookPinterestTwitter

Wednesday, September 10, 2014

City of Kawartha Lakes Secondary School Students DESIGN OUR LOGO COMPETITION!

Design Our Logo Competition!!
for Secondary School Students in
Kawartha Lakes
Sign up Now for your chance to win $100

Students attending Secondary School in Kawartha Lakes are encouraged to register to compete to be the winner of the new logo for HM Coordinator.

Winner will recieve $100 plus recognition for being the designer of our new business logo.

HM Coordinator is a Social Media Management & Training business in the City of Kawartha Lakes, Ontario and we are seeking participation from local students to Design Our New Logo!!

For full details click here

For more information contact:

HM Coordinator

Find us on FacebookPinterestTwitter

Tuesday, September 9, 2014

What Does a Social Media Manager, Community Manager,Social Coordinator, Social Consultant...Do?

Since we are asked this question at least once each week, we thought it was time to write about what it is that we do.

By Heather McMahon
A day in my life as a Social Media Manager and Trainer includes:

  • developing promotional strategies
  • set up of social media sites
  • posting on Facebook
  • tweeting on Twitter
  • pinning and re-pinning on Pinterest
  • making recommendations on Foursquare
  • developing articles to post on Blogger
  • creating videos and slideshows for YouTube
  • posting on Google+
  • monitoring analytical reports
  • (those are just a few of the social sites i use)
  • training and support
  • developing checklists for clients and their staff

I do all of the above for a variety of clients in the retail and service industry such as: ladies or men's clothing stores, landscaping businesses, pool suppliers and installers, real estate, auto dealers, restaurants, campgrounds, resorts, sporting good suppliers and many more.

Specifically these businesses want me to promote:

  • products
  • events
  • sales
  • news
  • tips
  • tutorials
  • staff
  • opinions
  • and more

How I promote the above:

  • create content - write articles, newsletters, 
  • develop slideshows & videos - edit images, add text, voice overs, add music
  • curate content - research/source & secure relevant content
  • create online contests, surveys
  • engage and respond to online comments and questions

I am a planner, marketer & analyzer who provides customer service and who builds connections.

I am the thread connecting my clients to their customers and clients.

I am the ‘online’ face of my client's brand who interacts with their audiences, customers and potential customers online, all the while creating a buzz for their business.

What else do I do?

  • troubleshoot technical issues and online presence - emails, websites, social media
  • constantly review online links to ensure proper functionality
  • consistently learn and flow with the changes of anything and everything online
  • manage entire cross promotion to ensure all forms of advertising melt together
  • train new clients, past clients - all social media channels, computer software such as MS Office/Picasa/Paint, Windows 8 Operating System, MacOS x, various internet search engines, various email programs, customer service, online etiquette, iPhone features and usage
  • reformat images
  • shorten links
  • correspond with web hosting sites and clients' website developers
  • provide ongoing support
  • set up product displays for images
  • take photos
  • develop and grow followers, online communities
  • and more

This is not a 9-5 job nor an 8 hour per day job.  This job is days, evenings, nights, weekends, and holidays.  I have access to all social media apps at pretty much all times pretty much every day to stay on top of the activity of my clients.  This is the internet and this is worldwide, therefore I’m prepared for anything.

Do I do this alone?  No;  my 8 years of experience as a staffing specialist, more years as a training facilitator and being known as a network extraordinaire, provides me with the benefits of being able to source and secure other skilled professionals so that i am able to operate my business in a collaborative approach.  This allows HM Coordinator to offer full online services in strategic marketing, logo design, website design and set up, social media set up, integration and analysis and training.

I am in business because of my passion for helping others grow and succeed, a family trait.  It is how I was raised.

Being a small business owner myself, I clearly understand what it takes to not only grow a business but more importantly to stay in business: hard work, integrity, kindness, and knowing how to spread the word online in an ever-changing world of communication.

If we can be of any assistance to you or your business, please don't hesitate to contact:

HM Coordinator

Find us on Facebook, Pinterest, Twitter

Wednesday, August 20, 2014

What Is A Domain? Do I Have One?

We're realizing as we continue to build our client base, that there are still a significant number of professional individuals out there that do not understand the lingo when it comes to online information. Even those that have hired someone else to develop a website for them do not understand what they have, what they pay for and what is available to them sometimes.

I'm going to keep this post short and simple as not to provide you with too much information.

"Registering your domain name is the first step in establishing your online presence and reaching visitors." i.e. your website name/address.  Our domain name is hmcoordinator.com

"Your website will be made with a series of files, so you'll need a place to store those files. You store them on another company's servers (with a hosting service). Most webhosting services will also be able to register a domain name for you."

It costs to register a domain name and it costs to have webhosting.

Generally, the cost to register a domain name is between $7.00 and $40.00 per year.  We have seen them for more and for less.

Webhosting costs anywhere between $50.00 and $100 per year but again, we have seen for less and for more.  We currently use a blog so have no webhosting fees because Blogspot, also known as Blogger, is owned by Google and is free to use.  We have our domain hmcoordinator.com redirected to Heather's blog address which is actually hmcmahon.blogspot.ca

Now, as you read this post, we want you to look at the top of your page on the long line that says either http:// or www. with an address next to it.  On this site, you should see either www.hmcoordinator.com or http://www.hmcoordinator.com/2014_08_01_archive.html or   http://www.hmcoordinator.com/2014/08/what-is-domain-do-i-have-one.html .
What you are looking at is the URL (Uniform Resource Locator), which contains our domain name, hmcoordinator.com and the rest of the instructions to where the internet can find this particular article.

"Domain names function on the Internet in a manner similar to a physical address in the physical world. Each part of the domain name provides specific information. These pieces of information enable web browsers", such as Google Chrome, Internet Explorer, FireFox, etc., to locate the web page.  Your web page. The naming system is closely regulated in order to prevent confusion or duplicate addresses.  Just like there would not be a duplicate address in a city on a street so people can find you when you give them directions, your domain offers the same clear directions so that people can find you on your website.

So, remember, "registering a domain name will get a new website halfway to the Internet. You must also find a company to host the website. This means paying a company to use their server, or computer space, to “park” a web site. Web hosting companies keep their servers live, or always on and connected to the Internet, so that people can always access the web sites." 

When you select your webhost (the company to host your domain/website), you will also have the opportunity to add other services, which are usually offered as packages, so you need to ask what your fee includes and what other things you can purchase.

For example, there may be a variety of email packages you can choose from which include the same extension as your domain name.  In our situation, these could be heather@hmcoordinator.com, info@hmcoordinator.com, social@hmcoordinator.com, or whatever we would prefer, really.  And these email packages come with different options so if you don't understand these, ask to have them explained.

Many times, we find while dealing with a webhost on behalf of a client, our client has already paid to use a particular email address or more than one, and they are not taking advantage of using this because they don't understand what they have.  Part of this is because many webhost companies forget that all of us do not live and breath the same things they do each day.  They forget to tell us what else we have purchased or explain what else we can purchase. Or they have explained it to us but using terminology we do not understand. 

Our suggestion, ask what you don't understand until you do and if we can be of any further help to get you to where you need to be, by all means email us:)  We love to help! 

Thank you for letting us share with you and please note the resources below that were used to assist in writing this post.

Have a wonderful day!

Resources via:

What Is My IPAddress